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Digital Marketing & Analytics TBS Education in Barcelona

Award Attendance Study Duration Start Domestic fees International fees
MSc On-Campus Full-time 1 years October find out €18500.00 total per
Course fee notes

There are different tuition fees depending on your academic background:

  • 3-year bachelor’s degree holders: 22,100€
  • 4-year bachelor’s degree holders: 18,500€

Course overview

The innovative MSc Digital Marketing & Analytics program provides advanced training in data-driven marketing, equipping students with the latest skills and knowledge to succeed in today’s data-rich business environment. ​Based in Barcelona, one of Europe’s leading business hubs, this degree enables students to leverage data-driven insights to develop effective marketing strategies in the digital landscape.

In this MSc program, students will learn how to use the newest AI tools: Prompting, Image Generation, Text to video, Social Network Analysis, Natural Language Processing, etc… and how to apply them to the marketing context. Furthermore, it will also allow you to get hands-on practice during an optional 4-to-6-month internship with a top national or international company.

With a deeply practical focus, the program will allow you to work on impactful projects with real companies that will allow you to experiment with what you have learned in class. Moreover, you will count on leading practitioners and internationally recognized academics who will lead you to a 360º immersion in the international marketing sector.course admissions page.


Entry requirements

For detailed information about admission requirements, see the course admissions page.

View all courses at TBS Education in Barcelona

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