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Business with Marketing City St George's, University of London

Award Attendance Study Duration Start Domestic fees International fees
BSc (Hons) On-Campus Full-time 3 - 4 years September £9250.00 year per £19000.00 year per

Course overview

On the Business with Marketing course you'll gain a broad understanding of business from a marketing perspective. You'll learn about a wide range of marketing issues including the marketing mix, consumer behaviour, branding and advertising. The changing nature of marketing will be an important component of your studies.

You'll see the breadth of the marketing function within an organisation and the extent to which it is central to strategy for many businesses. You will study the techniques and approaches used by businesses to build an understanding of their customers and to target their offerings appropriately.


Entry requirements for this course

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