Fashion Marketing IED – Istituto Europeo di Design
| Award | Attendance | Study | Duration | Start | Domestic fees | International fees |
|---|---|---|---|---|---|---|
| Summer School | On-Campus | Full-time | 3 weeks | June | find out | €2600.00 total per |
Course overview
A general overview of marketing and an introduction to the Italian fashion industry.
The course gives you an overall view of the most important features of marketing, management and merchandising for the retail fashion industry with an emphasis on the Italian experience.
During the three-week course you learn about the importance of brand building and brand marketing, and explore specific features of fashion marketing, such as customer relationship management, digital fashion marketing, consumer behaviour, creative retailing, marketing strategy.
Entry requirements for this course
Contact IED – Istituto Europeo di Design to find course entry requirements.
View foundation and pathway programmes to help you meet academic and language entry requirements.
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Foundation Courses
If you are planning to study abroad, but you don't meet the academic entry requirements, consider a foundation or pathway course.
This type of course often helps to bridge the academic gap and help to prepare you for life studying abroad.
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