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Marketing Abertay University

Award Attendance Study Duration Start Domestic fees International fees
PhD, MPhil, MSc by Research On-Campus Full-time, Part-time 1 - 6 years February, June, October £4407.00 year per £13750.00 year per

Course overview

This is a potential research degree area, subject to the approval of the University. If you are interested in undertaking a research degree in this area, please make contact with the Dean to discuss your proposal.

Abertay's research culture encourages areas of cross-disciplinary and inter-disciplinary working that are consubstantial to the latest evolutions of the marketing discipline.

We are particularly attentive to the latest evolutions in knowledge and practice that relate to strategic and digital marketing, and consumer behaviour.

We are a member of the CIM (Chartered Institute of Marketing) network and work closely with businesses. We preserve this proximity by encouraging dialogue with companies, organising guest speakers in the classroom and giving our students the opportunity to work on problems facing real businesses.

Our research programmes will prepare you for a rewarding career as an academic and researcher, as well as opening up opportunities for a diverse range of careers outside of academia.


Entry requirements

If you're not from the European Economic Area (EEA) and/or Switzerland, you may need to apply for a visa. You can find out more about applying for a visa and collecting your Biometric Residence Permit (BRP) on our Tier 4 visa page. To identify whether or not you need to apply for a visa, please visit the UKBA website.

If your first language is not English or your undergraduate/Master's degree was not taught in English, you are also required to hold a suitable English language certificate.

If you require a Tier 4 visa, you must provide one of the following English language certificates:

  • West African at B(4)
  • NECO at B(4)
  • IELTS 6.5 with no band less than 6.0*

If you do not need a Tier 4 visa or are an EEA national, you are permitted to use one of the following:

  • TOEFL 80 with no band less than 18*
  • Pearson's PTE 61 with no band less than 56*

*The University can only accept these qualifications if they were completed two years prior to the start of the programme.

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