Master in Design for Mobility Solutions IAAD. - Institute of Applied Art and Design

Explore the dynamic realm of mobility design with a program that transcends borders. The mobility design sector, ever-evolving and globally influential, holds substantial economic sway across the world.

In this era of heightened environmental consciousness and a surging demand for personalized transportation, the field of mobility design presents novel opportunities. The increasing environmental concern within mobility design is evident as automotive manufacturers embrace eco-friendly solutions, including electric, hybrid, and autonomous vehicles.

The overarching objective is to minimize environmental impact and champion a circular economy throughout the life cycle of vehicles. This transformative shift has not only led to a greener approach but has also paved the way for abundant job prospects in the mobility design sector. Furthermore, market dynamics are shaped by trends and consumer lifestyles, with individuals seeking transportation that mirrors their personality, social status, and aesthetic preferences. This demand has spurred the creation of personalized vehicles, encompassing both interior and exterior design, along with digital services and a heightened user experience to cater to an increasingly discerning clientele.

What sets IAAD. apart in the realm of Mobility Design Masters?

Embark on the journey to become a professional in Transportation Design by learning from industry experts. IAAD. stands out as the premier Italian institution of higher education specializing in Transportation Design, boasting over 40 years of experience in the field.

The Master's program leverages the institution's extensive expertise in Transportation and research assets in Mobility. Collaborative ventures with leading partner companies contribute to the development of innovative mobility solutions. The design projects undertaken in partnership with these companies provide students with hands-on experience, allowing them to apply theoretical knowledge in a setting closely mirroring the professional field.

This immersive approach enables students to simulate real-world working conditions: adhering to strict deadlines, refining work in progress based on customer feedback, collaborating within teams, and achieving set objectives. Rooted in the vision of Walter De Silva, a luminary in Transportation Design who shaped the evolution of major brands in the VW group from 2007 to 2015, the Master's program at IAAD. is a unique gateway to international excellence.

Entry requirements

Embark on your design journey with our Preliminary and Master's programs, tailored for graduates in Transportation Design, Industrial Design, UX/UI Design, Generative Design, Architecture, Automotive Engineering, and related disciplines. Additionally, professionals with substantial experience in transportation, urban planning, environmental sciences, and sustainable practices are welcome.

Specifically:

Design Graduates 
Elevate your design expertise by enrolling in the Master's program, specializing in crafting innovative mobility solutions.

CGI Artists
Dive into the Master's program to channel your CGI skills into creating lifelike 3D renderings, animations, and virtual simulations for automotive applications, spanning design, communication, and user testing phases.
Proficiency in CGI software proves advantageous for digital prototyping, virtual design reviews, and human-machine interaction design. Integrating CGI art into the curriculum equips students for the digital landscape prevalent in the mobility industry.

UX/UI Design Graduates and Professionals 
Leverage the Master's program to apply your competencies in shaping intuitive interfaces within mobility design. Mastery of UI/UX tools and research methods proves invaluable in crafting user-friendly solutions. The inclusion of UI/UX design in the curriculum offers a comprehensive understanding of the design process for mobility solutions, preparing you for a dynamic and evolving industry.