Business and Marketing
| Award | Attendance | Study | Duration | Start | Domestic fees | International fees |
|---|---|---|---|---|---|---|
| BA (Hons) | Online | Part-time, Distance, Online | 48 | March, May, July | £20987 in total | £20987 in total |
- Designated for undergraduate student loans in England.
- Simple monthly payment plan available, enabling you to spread the cost over the duration of your studies.
- Full payment discount of 5% if you pay upfront.
- Regional scholarship available for international students based overseas in eligible countries.
- Students residing in Africa can also enjoy a 20% scholarship for the March 2026 intake of all eligible undergraduate courses.
- 10% corporate discount available when three or more of your employees study with us.
You don’t need to complete a separate application form for a scholarship; it’ll be applied once you’ve received your official offer letter. Please note, scholarships can’t be combined but can be used alongside our full payment discount.
Please note, a maximum of two discounts or scholarships can be applied. The corporate discount can only be used in combination with our upfront payment discount, but not in conjunction with any other discount or scholarship. Make an enquiry now to find out more information about our discounts and scholarships.
About Business and Marketing, BA (Hons) - at University of Essex Online
How can marketers make use of new consumer trends to stand out from their competitors? And how should business leaders leverage their resources for success?
The fast-paced business world demands creativity, strategic thinking and dedication for companies to differentiate themselves from the crowd and be profitable, and this course allows students to develop those skills while exploring a wide range of essential business and marketing topics. Looking at real-world companies and examples, it's not just theoretical knowledge that our students gain, but practical skills they can use within their current roles from day one.
After looking at the key areas of marketing, human resources, finance and business environment at level 4, you will delve into more specialist areas of study as you continue in the course, including:
- marketing communications through a wide range of media
- management of projects and working with stakeholders
- how online marketing fits into an overall business strategy
- how market research is used to formulate marketing decisions
- the global business environment, including challenges and opportunities
Your final year of study will culminate in an independent research project on a business or marketing topic of your choice, and will allow you to analyse and critically evaluate the results from research you have gathered yourself and put together a comprehensive and concise report. You will also give feedback on others' reports, which will further build on the communication and evaluation skills you will have been developing throughout your studies.
We're proud to be rated Gold in the Times Higher Education (THE) Online Rankings 2024. Our achievement, which is based on four pillars - resources, engagement, outcomes and environment - recognises our commitment to excellent online education.
Entry requirements
Contact University of Essex Online to find course entry requirements.