Strategic Marketing - Berlin/Munich Macromedia University of Applied Sciences
| Award | Attendance | Study | Duration | Start | Domestic fees | International fees |
|---|---|---|---|---|---|---|
| MA | On-Campus | Full-time | 3 - 4 semester | March, October | €6500.00 semester per | €6500.00 semester per |
Course overview
Marketing with Vision
What do marketing measures look like that are not solely aimed at a quick increase in sales, but at long-term success? The Marketing Master’s programme at Macromedia University of Applied Sciences teaches you in theory and practice what constitutes strategic marketing in today’s world and what role digitalisation plays in this.
Leading Companies and Brands to Success
You can study Strategic Marketing in Munich and Berlin. The Master’s programme conveys well-founded, contemporary expertise in the areas of marketing strategies, brand management, management theories, and entrepreneurship – with a constant eye on the demands of an increasingly digital world.
By the end of your studies, you will have learned to align complex marketing measures with strategic goals and to create a strong brand identity. Your tools will include competitive analyses, press relations, and social media activities.
Entry requirements for this course
Contact Macromedia University of Applied Sciences to find course entry requirements.
View foundation and pathway programmes to help you meet academic and language entry requirements.
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Foundation Courses
If you are planning to study abroad, but you don't meet the academic entry requirements, consider a foundation or pathway course.
This type of course often helps to bridge the academic gap and help to prepare you for life studying abroad.
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