About Diploma of Entertainment Business Management, Diploma - at JMC Academy

Do you dream of producing the ultimate gig, the crowd screaming for more, knowing that it’s because you dreamt it, designed, managed it and promoted it? From talent management to digital marketing, social media strategy, event planning, production, publishing and distribution – Entertainment Business Management is about being an expert at what goes on behind-the-scenes.

JMC will provide you with the highly transferable cutting-edge business and management skills you need to make it in this highly competitive and rapidly expanding industry. Meet the people that matter, get real-world experience in stage and production management, music publishing, talent management and event management, and gain an innate understanding of the entertainment industry and how to manage it. Exchange at the Fontys Academy of Creative Industries in Holland or join our collaborative LA study tour. The choice and future is yours!

Internships are a huge part of the Entertainment Business Management experience. We'll help you find placements at companies like Universal Music Publishing, Vivid, Ministry of Sound, Mushroom Records, Foxtel, Furst Media, Sydney City Council (NYE), Big Sound, Big Tree Artists, Ditto Music, Parker and Mr French (Artist Management Company), ​Great Big Events, George P Johnson Experience Marketing, Sydney Mardis Gras, Mountain Sounds & Jungle Love festival, Merchfan + more.

To succeed as a creative industry manager you need a fundamental understanding of entertainment business. This Diploma will give you the background to the industry, and provide a core understanding of business practices and the challenges faced when commercialising music, entertainment and the arts.

It will help you develop your communication skills for marketing plans, briefs, proposals, ad copy and media releases, and gain the hands-on experience you will need in negotiating, copyright, intellectual property, licensing and the legalities of the industry.

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Entry requirements for this course

Contact JMC Academy to find course entry requirements.

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