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IULM University of Milan
IULM University of Milan logo
IULM University of Milan

Retail Brand and Customer Experience Management

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Award Attendance Study Duration Start Domestic fees International fees
Master Degree On-Campus Full-time 6 find out €10750 in total €12900 in total

About Retail Brand and Customer Experience Management, Master Degree - at IULM University of Milan

Retail, Customer Experience and Brand Touchpoint are among the fundamental assets of all companies, national and international, operating in today's consumer markets. The RBCX Master wants to respond to the need these companies have to hire people who know how face new business challenges characterized by innovative business models through the integration of physical and digital channels. The Master favors an active learning approach that provides for the continuous application of the concepts learned in the classroom in training sessions both in the classroom and in the field. Corporate and Retail workshops are planned experience study tour.


Entry requirements

Contact IULM University of Milan to find course entry requirements.


Why study at IULM University of Milan