Master of International Management (with a specialization in Digital Marketing) Geneva Business School

The Master of International Management with a specialization in Digital Marketing is for students who want to look at what marketing means in the modern age, and meet the pioneers who have paved the way before them. Students will master the techniques, tools, and strategies to become leaders in their field. Upon graduation, students will:

• Be able to effectively publish and manage content for business growth
• Acquire expertise in using Google analytics and various data analysis software
• Gain familiarity with online legalities and rights management
• Become an expert in designing and implementing online marketing campaigns

Career Options

• Digital Marketing Specialist
• Social Media Strategist/Manager
• E-Commerce Manager
• Digital Marketing Director

Location: Geneva campus, Barcelona campus, and Madrid Campus

Entry requirements

• Bachelor's degree or equivalent, preferably in a related field
• IELTS 6.5 / TOEFL 74 / DET 105-110 / TOEIC 730 (official English exam results) or proof of studying previously in an English-speaking environment for a minimum of 3 years
• A scanned copy of all required academic diplomas, transcripts, and academic certificates
• A 500-word written response to a business case study
• An interview with a representative from the academic team on their chosen campus. The candidate's response to the case study will be discussed in the interview.
• Photocopy of valid passport / national ID
• Resume/CV
• 1 reference letter from a former academic institution