Retail & Technology FH Salzburg (Salzburg University of Applied Sciences)

The Master's degree program in Retail and Technology provides you with the core skills you need to actively shape a modern retail landscape as a stationary, online or hybrid shopping environment. The ultimate aim is to train people with interdisciplinary skills to form the interface between engineers and business people.

As a graduate you will have:

• A deep understanding of the green and digital transformation of our economy and society.
• Academically sound knowledge of the central topics of applied retail sciences and thus a deep understanding of all aspects of retail management
• An understanding of the technologies and machines used in retail that goes beyond the pure user role - academically sound and practically applied.
• Understanding of the prevailing data structure in retail and all relevant analysis methods - from business intelligence to artificial intelligence
• The Master's program promotes the gradual acquisition of skills. Building on business and/or technical skills previously acquired in a Bachelor's degree, the program expands your knowledge and skills in the field of retail and technology management in a modular way.

Entry requirements for this course

Contact FH Salzburg (Salzburg University of Applied Sciences) to find course entry requirements.

View foundation and pathway programmes to help you meet academic and language entry requirements.